Transforming industrial fuel tanks into bold branded landmarks
Green Biofuels partnered with Graphic Signs to revitalise three 6.5-metre fuel tanks at their seaside site. What began as a refurbishment project evolved into a full-scale branding transformation, turning ageing industrial structures into striking, durable brand statements that reflect the company’s commitment to sustainability and innovation.
Divisions involved
Client overview
Green Biofuels (GBF) is a forward-thinking company dedicated to providing environmentally friendly fuel solutions that reduce carbon emissions and promote cleaner energy alternatives.
Key goals
Project brief
Graphic Signs was appointed to refurbish and rebrand three large fuel tanks measuring 6.5 metres in height and width. The tanks required full surface preparation, including stripping, sanding, priming, and repainting before new graphics could be installed.
Due to weather constraints, the project was rescheduled from winter to spring to ensure optimal conditions for both painting and installation. The full timeline spanned approximately three months, beginning with a comprehensive site survey and concluding with final graphic installation in early September.
Key objectives
Solutions
Detailed planning
A comprehensive site survey and planning process established the requirements, logistics and installation approach before work began.
Bespoke branded graphics
Large-scale artwork was developed specifically for the project, incorporating the GBF brand to create a strong and consistent visual identity.
Marine-grade materials
Specialist marine-grade vinyl was selected to provide the durability required for a demanding coastal environment and prolonged outdoor exposure.
Full surface preparation
The existing surfaces were fully stripped, sanded, primed and repainted to create a suitable base for the new graphics.
Specialist installation
The graphics were installed over approximately four weeks, with the programme carefully managed around challenging coastal weather conditions.
Responsive project management
Close communication was maintained throughout the project, allowing the team to respond quickly to changing conditions and keep the installation progressing.
Visual showcase / Deliverables
Implementation
- Not included in this project
Plan
We map out your project scope, nail down the tech specs, and chart the path from concept to completion – on time, on spec, no excuses. - Not included in this project
Design
We create the visuals and technical blueprints, making sure every detail works with your brand and works beautifully in the real world. - Not included in this project
Deliver
We build it, ship it, and roll it out – with experienced hands who care about getting it right and keeping disruption to a minimum. - Not included in this project
Install
We bring our experienced fitters on-site to set everything up precisely, making sure it all works flawlessly and looks exactly as it should. - Not included in this project
Upgrade
We refresh your existing setup, extending its life and keeping it current as your brand evolves and technology moves on.
Key learnings
- Plan around environmental conditions: Large-scale external projects need careful planning around weather and site conditions to maintain quality and programme.
- Prepare surfaces properly: Thorough preparation is essential to achieving a durable, professional finish on large external structures.
- Choose materials for the environment: Marine-grade materials provide the durability needed for exposed coastal installations and long-term performance.
- Treat infrastructure as a brand opportunity: Functional assets can become highly visible brand touchpoints when considered as part of the wider site identity.
- Quality and service matter: Strong communication, specialist expertise and attention to detail are essential to delivering a result that meets client expectations.