Get in touch

Welcome House, Falkland Close, Coventry CV4 8AU

O'Brien Contractors Ltd. communicate with branded hoarding

Site Hoarding at the University of Warwick

As construction continued throughout the building of the highly anticipated new STEM building at the University of Warwick, the surrounding hoarding was thoughtfully planned and executed. O’Brien Contractors Ltd worked with the University marketing teams to design the multi-phase project that not only offered security but also supported campus branding, marketing, and traffic management.

Plan
Design
Deliver
Install
Upgrade
OBriens Hoarding UoW 24 (38)

Client overview

obrien-logo v2
Royal Leamington Spa

With a sharp focus on sustainable growth over the last 65 years, O'Brien Contractors Ltd. has been able to invest in the latest technology and broaden their offering while employing, retaining, and developing the best talent in the industry. This has allowed them to confidently deliver total project solutions across Civil Engineering, Construction and Sports projects in the Midlands and beyond.

Key goals

Safety solutions for the construction site.
Build suspense for the building project.
Creating advertising and informational space.
Keeping construction sites looking tidy throughout a project.
OBriens Hoarding UoW 24 (30) edited
Coventry, UK

Project brief

In order to meet the everchanging landscape of university live, the project was spit into phases to coincide with the progress of the building project. The urgency and demand of activities on campus at different times of the year played a key role in the changing messages over time.

August 2024

ongoing
ongoing

Key objectives

  • Urgently cover initial construction hoarding with printed graphics prior to the start of the new academic year. A tight deadline was required.
  • Phase 1: 74 printed panels covering 91 meters around the construction site.
  • Phase 2: 162 printed panels covering 197 meters. of hoarding.
  • Phase 3: continued coverage of the site and remaining barriers outlining the construction zone (including a full reprint and install of the first two phases for updated marketing campaigns and messaging).
  • Improving the flow of vehicle traffic and safety, especially at the entrance to the campus roads.
  • Strategic directional signage to update staff and students on changes to the layout of some roads and walkways on campus.
  • Guiding traffic efficiently around the construction zone and adjusting to the changes as they occurred over the lifespan of the project.
  • Visual showcase / Deliverables

    Results

    0
    Printed panels
    0
    Meters of hoarding

    Implementation

    • Included in this project

      Plan

      Working directly with O'Brien Contractors Ltd., Graphic Signs planned the rollout of the three phases in a timeline that worked alongside the construction taking place on site.

    • Included in this project

      Design

      Graphic Signs worked closely with the University of Warwick branding and marketing teams to ensure their campaign information was on brand and messages were in-line with with activities on campus.

    • Included in this project

      Deliver

      The Graphic Signs team was able to produce the vinyl artwork panels that were perfect for the job after liaising with O'Brien Contractors Ltd. regarding space and materials that we could use on the hoarding, ensuring they were hardwearing but also easily replaceable for the various phases that were planned through the lifetime of the project.

    • Included in this project

      Install

      Our expert installers managed each phase of the project directly to ensure a clean finish to the updated messages throughout.

    • Included in this project

      Upgrade

      The construction project is ongoing and our team will continue to update messaging for the events and campaigns on campus throughout the lifespan of the hoarding itself.

    Testimonials

    Feedback Form

    Estimated time to complete: 15 minutes
    This site is for Graphic Arts Group – the umbrella brand above our four divisions: Graphic Arts, Graphic Signs, Merit Display and Providoré. Its job is to explain who we are, what we do, and point visitors to the right place. Please respond to what you actually see on screen, not what you already know about the business.

    A – First impressions

    B – Finding your way around

    C – Credibility and trust

    D – Content and tone

    E – Design and feel

    F – Final thoughts