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Retail Display for Luminex Brand

Modular display with integrated lighting and smart-home demos that boosted engagement and brand consistency across 50+ stores.

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Plan
Design
Deliver
Install
Upgrade
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Client overview

Logo
Lighting
Amsterdam, Netherlands

Luminex is a European consumer lighting brand operating in 12 countries, focused on energy-efficient smart bulbs and LED strips.

Key goals

Increase in-store engagement for smart lighting
Standardize branding across multi-retailer environments
Reduce installation time and maintenance complexity
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United Kingdom

Project brief

Design and implement a scalable retail display system across Central and Eastern Europe. Objectives: improve product findability, enable guided demos, and meet retailer compliance despite varied bay sizes and power access.

2025-01-15

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2025-07-30
Q1–Q3 2025 (approx. 6.5 months)

Key objectives

  • Improve category navigation and dwell time
  • Deliver consistent brand presentation across retailers
  • Enable quick install (<90 minutes/store) with modular parts
  • Different shelf systems and planograms by retailer
  • Tight Q2 deadlines ahead of seasonal promotions

    • Solutions

    Integrated LED edge lighting

    24V dimmable drivers with concealed harness.

    Motion-activated demo module

    PIR sensor triggers a 12-second guided animation and audio cue.

    Printed magnetic graphics

    Interchangeable panels for fast seasonal swaps; matte anti-glare finish.

    Visual showcase / Deliverables

    Before image 1
    Before
    After
    Before image 2
    Before
    After

    Results

    0%
    In-store engagement
    0 stores
    Stores deployed
    0% faster
    Install time

    Implementation

    • Included in this project

      Plan

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    • Not included in this project

      Design

      We create the visuals and technical blueprints, making sure every detail works with your brand and works beautifully in the real world.
    • Not included in this project

      Deliver

      We build it, ship it, and roll it out – with experienced hands who care about getting it right and keeping disruption to a minimum.
    • Included in this project

      Install

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    • Not included in this project

      Upgrade

      We refresh your existing setup, extending its life and keeping it current as your brand evolves and technology moves on.

    Testimonials

    Working with the Graphic Signs team was a seamless experience. Their professionalism and creativity helped turn our ambition for The Junction’s exterior into a reality that truly inspires our community every day

    Rachel Davis Director of Warwick Enterprise

    The collaboration with Graphic Signs not only met our high standards—it exceeded them. Their dedication to quality and understanding of our vision helped create a space that celebrates entrepreneurship and innovation

    David Plumb Chief Innovation Officer

    The collaboration with Graphic Signs not only met our high standards—it exceeded them. Their dedication to quality and understanding of our vision helped create a space that celebrates entrepreneurship and innovation

    David Plumb Chief Innovation Officer

    The collaboration with Graphic Signs not only met our high standards—it exceeded them. Their dedication to quality and understanding of our vision helped create a space that celebrates entrepreneurship and innovation

    David Plumb Chief Innovation Officer
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    Key learnings

    Modular hardware plus magnetic graphics let us adapt to retailer variations without redesigning the structure.

    Tips

    Standardize power entry points and cable paths
    Use magnetic graphics for seasonal speed
    Validate install time with a pilot store

    Feedback Form

    Estimated time to complete: 15 minutes
    This site is for Graphic Arts Group – the umbrella brand above our four divisions: Graphic Arts, Graphic Signs, Merit Display and Providoré. Its job is to explain who we are, what we do, and point visitors to the right place. Please respond to what you actually see on screen, not what you already know about the business.

    A – First impressions

    B – Finding your way around

    C – Credibility and trust

    D – Content and tone

    E – Design and feel

    F – Final thoughts